Jose Cuervo
Día de los Muertos
Día de los Muertos or “Day of the Dead” is a celebration of loved ones—living and gone. We asked people what they’re doing to celebrate nowadays, how they’ve maintained traditions, and how tequila may play a part in it.
Fans could get their own personalized cocktail by replying through social.
Copywriters: Me, Ana Devito
Art Director: Gage Lozano
Producers: Narissara Thanapreechakul, Teddy Popick
Media: Youtube, Cuervo.com
Made at: WITHIN